Football tattoos for Blick, bringing fans together to support the Swiss national team on home turf.
We developed a series of tattoo designs in Blick’s visual language, translating the brand’s bold character into wearable expressions of team spirit. Playful and expressive, the designs gave fans a simple way to show their colours and share in the excitement of the tournament.
Included in the Blick newspaper and handed out at busy locations across Zurich, the tattoos brought the campaign into everyday life, connecting Blick with its audience and making support for women’s football visible.
